Hi, I’m Katie.

The business behind the glow.

I’ve been behind the spray gun, answered the late-night client texts, tried things, changed my mind and tried again. Everything here is something I made because I thought another spray tan artist might need it too.

Think of me as your industry friend who already made the spreadsheet.

Katie, founder of The Glo CEO, with her spray tan equipment
Spray tan artist. Business builder. Very into making your life easier.
Real toolsUseful educationDone-for-you contentA friend in the industry

Start where you are

What would make today feel easier?

Content, courses and the tools I use to make business a little easier.

THE GLO CEO / THE CONTENT COLLECTION

Social Media
Vault800+

Content pieces. One very full library.

The Social Media Vault

Your next post is already in here.

I know the feeling of staring at Instagram when you should be doing literally anything else. So I put eight volumes of spray tan content in one place: education, prep, aftercare, client questions and the kind of tan humor your people actually share.

Open it in Canva. Change the colors, words and photos. Make it sound like you.

  • One purchase
  • Volumes 1–8
  • Access through My Library
Look inside the vault
Katie teaching through real spray tan work

The course library

I teach this because I’ve done it.

Not from a generic business slideshow. From real clients, weird development days, formulas that surprised me and all the tiny details you only learn by doing the work.

See every course

Tan Concierge

Love doing tans.
Not the admin?

I made Tan Concierge because doing the tan is only part of the job. There are client notes to find, prep and aftercare to send, formulas to remember and people you meant to follow up with.

Keep your booking system. Give the rest a home.

Client notes + formula historyPrep, aftercare + rinse timersFollow-ups + review requestsLoyalty + referral tools
Try the first month for $1 Then your plan’s regular price. Cancel anytime. Features vary by plan.
Katie spray tanning a client
TAN CONCIERGE / CLIENT CARE

You do your thing.
It remembers the details.

01 / Her formulaSaved with her client notes.
02 / Her aftercareSent without another thing to remember.
03 / Her next visitA follow-up, before she slips your mind.
Illustrative workflow · features vary by plan

The Business Template Vault

The unglamorous stuff, already handled.

Consultation forms, aftercare cards, studio signs, product labels and the little pieces that make your business feel thoughtful and professional.

Fourteen resource packs. Editable in Canva. Much more useful than another blank document.

See what’s inside
THE GLO CEO / THE BUSINESS COLLECTION

Business
Template Vault14 resource packs

Consultation and client form templates
CLIENT FORMS
Digital client care cards
CLIENT CARE
Editable body wash labels
RETAIL LABELS
Color theory consultation resources
CONSULTATION TOOLS
Katie as a little girl at her childhood lemonade stand
Very early market research.

Apparently, I’ve always been this person

Before The Glo CEO, there was a lemonade stand.

That little girl loved making something, putting it out into the world and talking to every person who stopped by. Honestly, not much has changed.

The Glo CEO is the grown-up version, with better branding and significantly more DHA. It’s built from the things I’ve learned, the mistakes I’ve made and the shortcuts I wish someone had handed me sooner.

I’m not here to talk at you. I’m here to sit next to you and help.

More of my story

You’re not doing this alone

There are people here who get it.

People who have opinions about rinse times. People who have also rewritten a client text six times. People building something of their own.

Seen in the wild

Made for spray tan artists.
Worn by spray tan artists.

Real people building real businesses, usually with a spray gun nearby and a very good shirt on.

Shop what they’re wearing
Spray tan artist wearing a Babes Against Orange Tans shirt
@tannedbychloe_
Spray tan artist wearing a Get Bronzed shirt
@tannedbychloe_
Spray tan artist wearing a Babes Against Skin Cancer tank
@globabestudio
Spray tan artist wearing a Your Local Glow Dealer sweatshirt
@dayglowtans
Spray tan artist wearing a Babes Against Sun Damage hat
@bronzherbymarina
Mobile spray tan artist wearing The Glo CEO apparel beside her equipment
@tannedbychloe_
Spray tan artist wearing a Babes Against Skin Cancer sweatshirt
@oliveglobar
Spray tan artist wearing an emotional support spray tan sweatshirt
@sprayedbysloan
Spray tan artist wearing a Babes Against Tanning Beds shirt
@honeygirlglow
Spray tan artist wearing The Glo CEO apparel in her studio
@mystiqueglow_
Spray tan artist wearing a Get Bronzed shirt while holding a spray gun
@glow_vita
Spray tan artist wearing a Good Tan Good Mood sweatshirt
@beettan_official

Shop Glo

For your studio. For your tan days.

A little personality for the room and a few things you’ll actually want to wear.

Dopamine Hits podcast with Katie, Natalie and Lauren

Katie, Natalie & Lauren

Dopamine Hits

Business, clients, life, and the side conversations we probably should have edited out. Come hang out with us.

More from the podcast Open in Apple Podcasts

No pressure. Start small.

Take what helps. Leave what doesn’t.

There are free resources if you want to poke around first. And if you have no idea where to start, come find me on Instagram. I mean it.